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Snap Notes

Productivity · SpellenX Studio

Healthy Google Play: Live
Rating
4.2
DAU, last 30 days
2.4k
Crash-free users
99.1%
Latest version
2.2.0
Awaiting reply
0 reviews
Overview Revenue Acquisition Users and retention Store and reviews

Users and retention

Daily active users
2.4k
1.1%
average per day
Monthly active users
14.9k
1.1%
unique users, 30 days
Stickiness
16.0%
0.0 pts
DAU ÷ MAU
Sessions per user
2.5
0.0%
3.1 min per session
Day-1 retention
27.1% 0.2 pts
Below the 35.0% casual benchmark
Day-7 retention
12.5% 0.1 pts
Below the 13.0% casual benchmark
Day-30 retention
7.0% 0.1 pts
Above the 5.0% casual benchmark
Lifetime value $0.61 revenue per install · paid installs return 2.7× CPI
Active users
Daily active users across the selected apps
Daily active users ·
2.5k 2.2k
Oct 7 Nov 5
Daily active users
DayValue
Wed, Oct 72.4k
Thu, Oct 82.5k
Fri, Oct 92.4k
Sat, Oct 102.3k
Sun, Oct 112.3k
Mon, Oct 122.4k
Tue, Oct 132.3k
Wed, Oct 142.5k
Thu, Oct 152.5k
Fri, Oct 162.4k
Sat, Oct 172.4k
Sun, Oct 182.3k
Mon, Oct 192.3k
Tue, Oct 202.4k
Wed, Oct 212.4k
Thu, Oct 222.5k
Fri, Oct 232.5k
Sat, Oct 242.4k
Sun, Oct 252.4k
Mon, Oct 262.3k
Tue, Oct 272.3k
Wed, Oct 282.4k
Thu, Oct 292.4k
Fri, Oct 302.4k
Sat, Oct 312.4k
Sun, Nov 12.3k
Mon, Nov 22.4k
Tue, Nov 32.4k
Wed, Nov 42.5k
Thu, Nov 52.5k
47 new users a day · 2.0% of active users are new. The rest came back.
Stickiness
Daily ÷ monthly active users. Higher means people come back more often.
DAU ÷ MAU ·
17.0% 15.1%
Oct 7 Nov 5
DAU ÷ MAU
DayValue
Wed, Oct 716.3%
Thu, Oct 815.8%
Fri, Oct 916.2%
Sat, Oct 1016.5%
Sun, Oct 1116.4%
Mon, Oct 1215.9%
Tue, Oct 1316.0%
Wed, Oct 1416.6%
Thu, Oct 1515.5%
Fri, Oct 1616.4%
Sat, Oct 1715.4%
Sun, Oct 1816.3%
Mon, Oct 1916.4%
Tue, Oct 2015.6%
Wed, Oct 2116.6%
Thu, Oct 2215.8%
Fri, Oct 2315.6%
Sat, Oct 2416.4%
Sun, Oct 2516.1%
Mon, Oct 2616.6%
Tue, Oct 2716.3%
Wed, Oct 2816.4%
Thu, Oct 2916.3%
Fri, Oct 3015.8%
Sat, Oct 3116.5%
Sun, Nov 115.5%
Mon, Nov 215.7%
Tue, Nov 316.2%
Wed, Nov 415.6%
Thu, Nov 515.9%
Retention curves
Share of installs still active N days later
Snap Notes Casual benchmark
0.0%
10.0%
20.0%
30.0%
40.0%
Day 1 Day 30
Retention by days since install
Days since installSnap NotesCasual benchmark
Day 127.1%35.0%
Day 220.6%23.5%
Day 317.5%18.7%
Day 415.6%15.8%
Day 514.3%13.9%
Day 613.3%12.6%
Day 712.5%11.5%
Day 811.9%10.7%
Day 911.3%10.0%
Day 1010.9%9.4%
Day 1110.5%8.9%
Day 1210.1%8.4%
Day 139.8%8.1%
Day 149.5%7.7%
Day 159.2%7.4%
Day 169.0%7.2%
Day 178.8%6.9%
Day 188.6%6.7%
Day 198.4%6.5%
Day 208.3%6.3%
Day 218.1%6.1%
Day 227.9%6.0%
Day 237.8%5.8%
Day 247.7%5.7%
Day 257.6%5.5%
Day 267.4%5.4%
Day 277.3%5.3%
Day 287.2%5.2%
Day 297.1%5.1%
Day 307.0%5.0%
Weekly cohorts
Retention of each install week. Stronger shading is better within a column.
Week of Installs D1 D3 D7 D14 D30
Sep 14 354 26.3% 17.0% 12.1% 9.2% 6.8%
Sep 21 356 28.7% 18.6% 13.3% 10.1% 7.4%
Sep 28 344 27.0% 17.5% 12.5% 9.5% 7.0%
Oct 5 329 26.7% 17.3% 12.4% 9.4% 6.9%
Oct 12 321 27.8% 18.0% 12.9% 9.8% —
Oct 19 326 26.8% 17.3% 12.4% 9.4% —
Oct 26 338 26.4% 17.1% 12.2% — —
Nov 2 193 28.7% 18.5% — — —
Lower Higher Too recent to measure
By platform
Share of daily active users and how well each platform retains
Android 2.4k DAU · 100%
Day 1
25.7%
Day 7
11.9%
Day 30
6.7%
November goal
$46.5k of $50k · almost there