HL
Habit Loop
Productivity · SpellenX Studio
Healthy
Google Play: Live
App Store: Live
Google Play: Live
App Store: Live
- Rating
- 4.5 +0.1
- DAU, last 30 days
- 2.5k
- Crash-free users
- 99.6%
- Latest version
- 1.5.1
- Awaiting reply
- 0 reviews
Revenue
Total revenue
$1.8k
2.0%
vs previous: $1.8k
Ad revenue
$0
—
In-app purchases
$264
0.5%
Subscriptions
$1.6k
2.4%
ARPDAU
$0.025
0.6%
eCPM
—
—
Fill rate
—
0.0 pts
Paying users
41
0.5%
1.7% of DAU
Revenue over time
Daily revenue by source
Ad revenue
IAP
Subscriptions
Estimated
$0
$20
$40
$60
$80
Estimated
Revenue
Oct 7
Oct 12
Oct 17
Oct 22
Oct 27
Nov 1
| Day | Ad revenue | IAP | Subscriptions | Ad spend | True ROAS |
|---|---|---|---|---|---|
| Wed, Oct 7 | $0 | $8 | $51 | $44 | 1.32x |
| Thu, Oct 8 | $0 | $8 | $53 | $46 | 1.34x |
| Fri, Oct 9 | $0 | $8 | $50 | $39 | 1.49x |
| Sat, Oct 10 | $0 | $8 | $52 | $44 | 1.37x |
| Sun, Oct 11 | $0 | $9 | $51 | $45 | 1.33x |
| Mon, Oct 12 | $0 | $8 | $53 | $45 | 1.37x |
| Tue, Oct 13 | $0 | $7 | $50 | $41 | 1.41x |
| Wed, Oct 14 | $0 | $9 | $51 | $42 | 1.41x |
| Thu, Oct 15 | $0 | $8 | $54 | $47 | 1.32x |
| Fri, Oct 16 | $0 | $9 | $51 | $42 | 1.44x |
| Sat, Oct 17 | $0 | $10 | $53 | $42 | 1.49x |
| Sun, Oct 18 | $0 | $9 | $52 | $42 | 1.44x |
| Mon, Oct 19 | $0 | $8 | $53 | $47 | 1.30x |
| Tue, Oct 20 | $0 | $9 | $53 | $46 | 1.35x |
| Wed, Oct 21 | $0 | $9 | $52 | $42 | 1.49x |
| Thu, Oct 22 | $0 | $9 | $54 | $43 | 1.47x |
| Fri, Oct 23 | $0 | $9 | $51 | $43 | 1.39x |
| Sat, Oct 24 | $0 | $9 | $51 | $45 | 1.35x |
| Sun, Oct 25 | $0 | $9 | $54 | $44 | 1.43x |
| Mon, Oct 26 | $0 | $9 | $52 | $42 | 1.44x |
| Tue, Oct 27 | $0 | $9 | $53 | $46 | 1.35x |
| Wed, Oct 28 | $0 | $10 | $52 | $45 | 1.38x |
| Thu, Oct 29 | $0 | $10 | $53 | $44 | 1.41x |
| Fri, Oct 30 | $0 | $8 | $51 | $39 | 1.51x |
| Sat, Oct 31 | $0 | $9 | $54 | $46 | 1.38x |
| Sun, Nov 1 | $0 | $10 | $55 | $43 | 1.50x |
| Mon, Nov 2 | $0 | $9 | $53 | $48 | 1.29x |
| Tue, Nov 3 | $0 | $8 | $54 | $44 | 1.42x |
| Wed, Nov 4 (estimated) | $0 | $10 | $54 | $40 | 1.58x |
| Thu, Nov 5 (estimated) | $0 | $9 | $53 | $45 | 1.37x |
No ad revenue in this view
The apps in view do not show ads, or ad revenue is filtered out.
Payers
Who buys, and how much
Paying users
41
in this period
Payer conversion
1.7%
of daily active users
Revenue per paying user
$6.40
ARPPU
By store
In-app purchases and subscriptions
-
Google Play
$552
30%
-
App Store
$1.3k
70%
Products
0 in-app products in this view
| Product | Type | Price | Units | Revenue | Refunds | Change |
|---|
MRR
$1.6k
2.4%
Active subscribers
297
+7
Trial conversion
44%
+1 pts
Monthly churn
4.3%
−0.2 pts
Refunds
$30
1.9% of revenue
Monthly recurring revenue
7-day average of subscription revenue, scaled to a month
MRR, Oct 7 – Nov 5
·
$1.6k
$1.5k
Oct 7
Nov 5
| Day | Value |
|---|---|
| Wed, Oct 7 | $1.5k |
| Thu, Oct 8 | $1.6k |
| Fri, Oct 9 | $1.5k |
| Sat, Oct 10 | $1.5k |
| Sun, Oct 11 | $1.5k |
| Mon, Oct 12 | $1.6k |
| Tue, Oct 13 | $1.5k |
| Wed, Oct 14 | $1.5k |
| Thu, Oct 15 | $1.5k |
| Fri, Oct 16 | $1.6k |
| Sat, Oct 17 | $1.6k |
| Sun, Oct 18 | $1.6k |
| Mon, Oct 19 | $1.6k |
| Tue, Oct 20 | $1.6k |
| Wed, Oct 21 | $1.6k |
| Thu, Oct 22 | $1.6k |
| Fri, Oct 23 | $1.6k |
| Sat, Oct 24 | $1.6k |
| Sun, Oct 25 | $1.6k |
| Mon, Oct 26 | $1.6k |
| Tue, Oct 27 | $1.6k |
| Wed, Oct 28 | $1.6k |
| Thu, Oct 29 | $1.6k |
| Fri, Oct 30 | $1.6k |
| Sat, Oct 31 | $1.6k |
| Sun, Nov 1 | $1.6k |
| Mon, Nov 2 | $1.6k |
| Tue, Nov 3 | $1.6k |
| Wed, Nov 4 | $1.6k |
| Thu, Nov 5 | $1.6k |
Free trials
Started and converted in this period
Trials started
98
Converted to paid
44
Trial conversion
44%
Plans
2 subscription plans in this view
| Plan | Billing | Price | Free trial | Active | MRR | Trial conversion |
|---|---|---|---|---|---|---|
Habit Loop Plus · Annual
Habit Loop
|
Annual | $29.99 | 14 days | 403 | $1k | 46% |
Habit Loop Plus · Weekly
Habit Loop
|
Weekly | $2.99 | 3 days | 44 | $567 | 35% |
