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Meta Ads stopped sending conversions

Workspace · Oct 29

Critical Disconnected vs Connected
AdMob connection needed reauthorising

Workspace · Oct 9

Critical Disconnected vs Connected
Snap Notes rating fell below 4.0

Snap Notes · Sep 28

Warning 3.9 vs 4.0
Nothing needs attention
Meta Ads stopped sending conversions
Workspace · Meta Ads connection
Critical

The access token expired. Spend still syncs but conversions do not, so Meta Ads ROAS is understated until it is reconnected.

Actual
Disconnected
Expected
Connected

Timeline

  1. Triggered, notified in-app, email Oct 29
  2. Acknowledged by John Doe
  3. Resolved
Rule: Integration disconnected
Open Meta Ads
AdMob connection needed reauthorising
Workspace · AdMob connection
Critical

Reconnected the same day, and revenue data was backfilled.

Actual
Disconnected
Expected
Connected

Timeline

  1. Triggered, notified in-app, email Oct 9
  2. Acknowledged by John Doe
  3. Resolved
Rule: Integration disconnected
Open ad revenue
Snap Notes rating fell below 4.0
Snap Notes · Average rating
Warning

Recovered to 4.2 after the sync fix.

Actual
3.9
Rule limit
4.0

Timeline

  1. Triggered, notified in-app Sep 28
  2. Acknowledged by John Doe
  3. Resolved
Rule: Rating below 4.0
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